LUMINARY CREATIVE GROUP
About Us
Shaping The Culture
Luminary Creative Group is a lifestyle, marketing and branding collective composed of creative outliers in marketing, content production and events. We specialize in building culturally relevant campaigns .
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We live and breath music, art & design. Our diverse expertise allows us the ability to view every project through a unique lens, resulting in impactful personalized campaigns that intertwine creative and strategic capabilities to drive authentic brand growth and relevance.
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Luminary Creative Group is led by Chris Yarbrough, who has worked with and consulted for a number of companies and agencies including Dick Clark Productions, BET/Viacom Inc., PRWorks, The Chamber Group, Sony Music Entertainment and others, helping to conceptualize, execute and manage media strategies, cross-functional campaigns, album rollouts, award shows and special events.