LUMINARY CREATIVE GROUP
About Me
Shaping The Culture
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I live and breath integrated media relations and cultural marketing. Over 10 years of diverse experience across music, entertainment, lifestyle and brand marketing & communications has given me the unique ability to develop custom fit culturally relevant campaigns that are personalized for each and every client, intertwining creative and strategic capabilities to drive authentic brand growth and relevance.
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I've worked with companies and agencies including Dick Clark Productions, BET/Viacom Inc., PRWorks, The Chamber Group, BBC, Sony Music Entertainment, Twitch and others, helping to conceptualize, execute and manage content development, digital marketing, brand partnerships and media relations strategies across music, entertainment, sports and lifestyle verticals.